Marketing Communications Specialist

May 24, 2022 11:40 AM | Anonymous member

Job Summary

DITEK is currently hiring a Marketing Communications Specialist.  Responsible for increasing brand awareness among current and future customers. Creates promotional material and communications programs to take our vision to customers, uses effective and timely messaging to attract new customers and assists in developing strategies specific to different media.

Responsibilities:

  • Develops creative messaging strategies to advertise the company's vision and products.
  • Creates unique, eye-catching designs and content for digital and print marketing materials and campaigns.
  • Updates the website frequently with fresh new content and graphics.
  • Designs and prepares digital promotions including email blasts, website banners, and social media campaigns.
  • Maintains and posts regularly on DITEKs social media sites.
  • Monitors social media platforms and develops new ideas to enhance customer engagement by acknowledging and solving their problems and queries.
  • Photographs and edits product images for website and social media.
  • Assists in creating other content such as promotional videos and technical white papers.
  • Recommends unique ideas for the company newsletter to be sent to subscribers to keep our valued customers engaged and attract new ones.
  • Tracks metrics such as customer engagement and conversion rates to identify ways to improve during future marketing campaigns; reports campaign performance to management.
  • Manages multiple projects from concept through completion under tight deadlines.
  • Supports the management team in generating ideas to develop effective, results-driven creative marketing concepts for our brand.
  • Maintains consistency of brand image through all creative deliverables.

Qualifications:

  • Bachelors Degree in Marketing, Communications, Public Relations or relevant field
  • 3+ years in general Marketing or a similar role is required.
  • This is an on-site position. Office hours M-F 8am/5pm.

Knowledge & Skills:

  • Experienced in Design is required
  • Expert level skills in Adobe Photoshop and Illustrator
  • Hands-on experience with web content management tools, like Joomla or WordPress
  • Proficiency in MS Office Suite
  • Knowledge of SEO and Google Analytics
  • Familiarity with B2B and B2C advertising campaigns
  • Strong written and verbal communication
  • Exceptional organization skills
  • Ability to see projects through, from conception to production
  • Ability to meet deadlines
  • Motivation to maintain and improve brand standards
  • Willingness to take criticism and feedback
  • Ability to manage multiple projects at once

To apply go to www.diteksurgeprotection.com or email cynthia.otero@ditekcorp.com

DITEK offers competitive salaries and a comprehensive benefits package to include: medical, dental, vision, life insurance, long-term disability, 401k with company contribution, tuition reimbursement and paid time off.

DITEK is a drug-free workplace and participates in E-Verify. DITEK provides equal employment opportunities (EE0) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics.



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